BIG DATA VISUALIZATION

Challenge

AMEX needed a customer-friendly design that makes it easy to find out who's spending what on what, where. The admin side had to ensure privacy by hiding information that could potentially compromise confidentiality.

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Approach

Working with a team of business and design experts, I researched the market, applied best practices, and went through several agile iterations, leveraging my significant experience in the space. I did concepting on the data visualization and most of the hands on work for the admin functionality.

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Result

The project was in trouble when we started, but I was able to turn it around by getting the basics right, while not getting lost in the details.